Performance Marketing Manager (f/m/d)

Permanent employee, Full-time · Berlin

What would be your mission?
  • You are responsible for developing our performance marketing strategy and setting up our performance marketing channels to generate demand for our service
  • You create campaigns and manage our online marketing activities (incl. but not limited to social media, SEA, e-mail, content marketing)
  • You analyze and measure channel performance to optimize conversion in a data-driven way using common tools such as Google Analytics, Hotjar, and the like
  • You optimize our user acquisition funnel, implementing best practices and running A/B experiments around data-driven hypotheses to inform your actions
  • As we grow, you ideate new functionalities for our funnel and website and continuously develop new ways to drive customer acquisition
  • You coordinate an agile team with expertise in both design and web development while balancing the different interests of stakeholders in marketing, tech and other departments
Who is our best match?
  • You have 3-5 years of experience in performance or online marketing for a B2B company and/or subscription business 
  • You have in-depth and hands-on experience with inbound marketing and conversion rate optimization
  • You are familiar with setting up, tracking, and optimizing online marketing campaigns, social media channels and SEA
  • You work data-driven – you prefer to discuss data over gut feeling and enjoy analysing user behavior with tracking tools such as Google Analytics, Hotjar, and Optimizely
  • You are a growth hacker - you keep up with digital marketing trends and love to constantly rethink and optimize our digital marketing channels to uncover hidden potential
  • You are proactive and show ownership 
  • You enjoy working with a visionary and innovative team and continuously challenge yourself to contribute to our success
What do we offer?
  • A steep learning curve with a lot of responsibility from day #1
  • Great personal & professional development opportunities in an early-stage fast-growing start-up with an international, ambitious and experienced team
  • Flat hierarchies for creative ideas and unconventional approaches
  • A highly entrepreneurial environment where everyone has ownership and freedom to move towards our ambitious goals while getting strong enablement by our management
  • Attractive & competitive salary package
  • A great office in the heart of Berlin close to Monbijouplatz
  • An open company culture with additional services such as free drinks, snacks & shared lunches
  • Regular team events such as dinners, laser tag, stand-up paddling, escape rooms, summer and Christmas parties
Let’s do good and have some fun! We are looking forward to hearing from you!

We value diversity of perspective and seek to build an inclusive workplace that welcomes people from all different backgrounds.
About us
PLANETLY is aiming to become the largest platform for analyzing, reducing and offsetting CO2 in corporations across Europe. Founded by two serial entrepreneurs (Co-Founder of Outfittery and Co-Founder of Helpling) in early 2020, we believe that we can make a difference on a large scale by enabling companies to become planet positive. As we see ourselves as 'for-purpose - for-profit', we're committed to employing all entrepreneurial abilities to solve one of our generation's most pressing problems with the help of technology, data, and outstanding people. If you want to become a part of our mission in making corporate Europe more sustainable, one company at a time, we would be thrilled to hear from you.

We'd love to hear from you
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